If you are considering a SaaS model, you are likely moving in the right direction, but before you take the plunge, here are a few things to consider
Software as a Service (SaaS) has turned the traditional software application model on its head with features such as zero capex, no hardware requirement, and try and buy.
Marketing methods of the ‘Before Digital’ era won’t work today. Here are new rules to engage the consumer.
Who is your “valuable” customer? Find out it here.